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July 22, 2005

Zeldman on Rowling

Zeldman on Rowling: I read Jeffrey's post yesterday, about the "accessible Flash for Harry Potter" site, and thought its objections a little strange, so I wanted to sleep on it. Bob Regan has been tracking this as well. Here's some of what I couldn't figure out. "If [the site] had been designed with web standards instead of Flash [accessibility would have been easier]": This leaves the functional definition of "web standards" at the "I know it when I see it" level... XHTML? VRML? what technique would you have used? And there's the continued implicit assertion that the benediction of underdefined "web standards" increases "accessibility", which in itself is apparently undergoing its own unaddressed unexplained semantic distortion. This line also baffled me: "...would not have had to knock themselves out working around accessibility problems, such as movement and background sounds, made possible by Flash." I thought about this overnight, and it still sounds incomprehensible to me -- best translation I've got is "If it was all just text, then it would all be text!" As Bob noted, LOTSA TEXT IS DIFFICULT FOR MANY READERS. Youngsters, people with visual difficulties, English-as-a-second language (most of the planet!!), the cognitively disadvantaged -- MOTION, SOUND, INTERACTIVITY, VIDEO these all ABSOLUTELY help certain audiences more than plain text alone does, whether quickly scanned or spoken word-by-word. Just because it's difficult to represent motion as text doesn't mean that motion is less useful than text in communicating an idea! There's also an unfair comment about an "army of experts" constructing the site... this may be true about Google Maps (although the $30,000,000 story is just an unauthenticated rumor to my knowledge) but as Bob notes the "army of experts" thing was just made up out of whole cloth. My current feeling: I had hesitations about the initial accessibility movement because it ignored financial costs and only recognized some types of differences from the norm, and it also centralized personal decisions. Now I see that mom-and-apple-pie "accessibility" label being equated to the "web standards" stance and even platform-neutral and device-independent development. I know there's good work being done in recognizing and accomodating differences, but I'm increasingly skeptical about the word's use as a campaign tool. (Opinions are absolutely my own and do not reflect on the company as a whole... I trust you'll find many of my partners who will say disagree with me on this one.) Summary: I'm about to start mud-wrestling online that interactive multimedia offers many accessibility advantages over static text... certainly seems more accurate than the converse so frequently asserted.

Posted by John Dowdell at July 22, 2005 03:32 PM

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Comments

I felt Zeldman was actually rather kind to the site; it's an appalling mess.

Firstly, you have to find the link to the 'accessible' English version, which doesn't look at all link-like (I assumed it was a statement). Flags (in black and white until you roll over them) are used to represent languages (never a good idea) for the 'inaccessible' versions.

You then get a full-screen popup, and once in are treated to a slightly clumsy, cramped interface that makes the text as hard to read as possible.

The site will have a pitiful search engine presence, no one can link to specific pieces of content, and it's just crazy for a writer to have a site that treats the presentation of their words with such contempt. Opting for a hybrid Flash/XHTML site (Flash for lots of great interactive elements, XHTML for text content and core navigation) would have surely produced far better results?

I love Flash and use it regularly, but sites like J.K.Rowling's make it harder for me to get certain clients (e.g. government departments) to even consider using Flash for anything.

Posted by: Matt Round at July 22, 2005 05:01 PM

... and if Jeffrey had made *those* arguments we'd be having a different conversation now, yes...? ;-)

Posted by: John Dowdell at July 22, 2005 05:54 PM

I must be completely missing something here..

Zeldman points out that the site features the following:

"keyboard navigation, accessibility menu, ability to enlarge text and other content as user desires, ability to pause movement, sound glossary, ability to turn off background sounds"

I haven't found any of these features in the Flash site, and i was really, really searching for them (or is it because i'm using the fp8 public beta?).

Instead i found a accessibility/usability nightmare. Very well hidden "back" links ("aaah! i have to click the pencil to get back!"), no mouse wheel support, no back button support, non-standard scrollbars (click on slider background moves thumb to absolute position rather than triggering a page-down/-up), etc etc.

Fortunately, the site features an alternative "text-only" version that's both usable and accessible (i don't know if i like the design though - isn't a black background and yellow text supposed to hurt the eyes? - and it seems it's only available in English language).

Has Jakob Nielsen already seen this site?

Posted by: Claus Wahlers at July 22, 2005 07:51 PM

Holy! I found it! As I'm German, I was clicking the German flag. I didn't even bother looking further down at the "main site - accessibility enabled" link.

I like the "Dog barking" text that blinks occasionally in the upper right corner.

Posted by: Claus Wahlers at July 22, 2005 08:13 PM

heh, I *knew* I stuffed too much in that single paragraph to keep it more accessible...! :D

Claus, I'm not interested in pursuing a site critique -- sometimes I'll do that, but in this case I questioned the meaning of several discrete phrases. Not the specific implementation, but the general capability that was critiqued.

... or do you agree with Jeffrey that "movement and background sounds" are intrinsically "accessibility problems", and the rest? If so, then can you help me understand how a person might reach such a conclusion...?

tx, jd

Posted by: John Dowdell at July 22, 2005 10:28 PM

I don't think the part about "movement and background sounds" is his main point (to answer your question, movement of course may pose accessibility problems, if misused). The main point of the post is that it obviously takes a lot of experts to get an accessible flash website done. I was just adding that i personally think they could have done a better job.

Posted by: Claus Wahlers at July 23, 2005 01:43 PM

I think the site, and its deliberately mysterious interface, is brilliant and well designed. Although I have the utmost respect for Zeldman, he misses the point when stating that it's difficult to navigate. Like the wonderful Harry Potter series, it's an opportunity to explore a shadowy, unfamiliar world that's concealed from Muggles, as well at to visit the private workspace of a respected author, as well as to seek out secrets about.

It's a site that's attractive, fun and informative for both children and adults - the navigation is part of the fun and surprise, and it stimulates creative thinking - you explore, solve puzzles, and feel like you're part of both the wizarding world and a welcome visitor to J.K. Rowling's home.

While having only a pure CSS version of Rowling's site might be more "accessible" according to the Jakob Neilsonized defination of what a site should be, for those who are not handicapped, it would be a far less exciting and enriching experience without a Flash version. The text only version is an excellent way to accomodate those who cannot, or do not want, to enjoy the Flash experience.

Posted by: Marilyn Matty at July 29, 2005 12:48 PM

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Posted by: ANDREJA at July 23, 2007 10:18 AM