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September 16, 2005

Macromedia downloads

Macromedia downloads: I don't have hard numbers to back this up yet, but the download requests made at the Macromedia site this past week have "astounded" many staffers... Studio downloads caused a steep vertical spike in bandwidth costs this week, and Player requests have been 'way, 'way, 'way in excess of any previous highwater mark... please take this with a grain of salt until the group releases its own considered speech, but the sense that I get is that this week's download levels have been a historic event on the Macromedia site.

Posted by John Dowdell at September 16, 2005 03:49 PM

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Comments

Awesome :) I hope the next week is more of the same. Get that penetration up there! We can always do our own pushing to upgrades on our site too!

Posted by: ericd at September 16, 2005 05:58 PM

Excess bandwidth must be due all those great new sample files in the huge Flash installer. It *must* be. ((Riiiight.))

Posted by: Jen at September 16, 2005 06:35 PM

How about Macromedia providing trial software using streaming technology like Autodesk Revit or MS OneNote?

Users can try MACR products without d/l the huge installers.

Posted by: Amit Agarwal at September 17, 2005 04:46 AM

Amit, it took me a moment to realize it, but Macromedia will probably never provide trial software again.

But I'll be sure to mention that option when the new Adobe Systems offers its next trial software, okay...? ;-)

Posted by: John Dowdell at September 17, 2005 09:04 AM

John,

Well, I'm a bit surprised that MM didn't take the potential of high level downloads to heart and stagger the release slightly. They could have released the flash player a few days or a week in advance and then the Devnet and similar downloads 1-2 days in advance. This would have spread the loading out considerably in the first 48 hours (helping to minimize the number of failed downloads, slow speeds, etc.)

Also, by spreading it out over a few days it may have increased the longevity of the blogging and news articles in the paper without decreasing the marketing/awareness earned from a 'big hit'.

Posted by: John at September 17, 2005 08:35 PM

Am I the only one who keeps getting a corrupt download of FireWorks8? (All the others downloaded fine)

Posted by: Mark Ireland at September 18, 2005 12:11 AM

I don't know, but I know that yours is the only post I've seen since the traffic peak.

Have you checked that technote cited earlier this week? could this contain a description of the scenario?
http://www.macromedia.com/cfusion/knowledgebase/index.cfm?id=tn_15296

Posted by: John Dowdell at September 18, 2005 07:39 AM