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May 12, 2006

Google must shape up

Google must shape up: Rant here... last night I was checking Google Blogsearch for reports on The Ajax Experience conference in San Francisco this week. I was distressed/impressed by the amount of spamblogs, and their Google AdSense impressions. As I write this, in the above search, nine of the first ten hits are fake blogs which extract a paragraph or so from many real blogs, and almost all of them get Google AdSense revenue. Google is paying Bad People to pollute the infosphere, just for a little share of the revenue themselves. Google's Blogspot service became an attractor for garbage blogs used to game search engines; now their advertising service is used to pollute the blogsearch engines. I want their business units to get together and think -- hard in a large business, I know, but that incommunication is hurting the rest of us. Why do I emphasize that Google should shape up, when there are other ad services too? Because Microsoft services get compared to Google services, and if Google sucks, then Microsoft's eventual service will suck even more... they're the company that extended browsers by system-level controls, the company which broke email communication by defaulting to quoting all text for an out-of-context line of original content at top... I've seen MS make bad, damaging mistakes, so I don't want Google to set a bad starting example. Google AdSense, you really have a responsibility to make sure you don't get gamed... screen the people who share advertiser revenue with you, please!!

Posted by JohnDowdell at May 12, 2006 09:55 AM

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Comments

not sure if this does any good.. http://www.google.com/contact/spamreport.html but the Google users are supposed to be reporting these ad spam sites. I report one every few days just because it makes me feel like I'm doing something other than just getting frustrated.

Posted by: mike at May 12, 2006 10:34 AM

Great post! This trend is not only incredibly annoying for those toiling away at actual research (I can only imagine how much of that you do, JD! awe-inspiring!!) ...but it's costly to businesses (like ours) who have sizable advertising budgets with google and rely on their authenticity to grow their ecommerce revenues. For their advertisers who pay handsomely for those clicks, this spam factor is not only iritating, it's borderline fraudulent.

Posted by: Megan Cunningham at May 16, 2006 06:12 PM