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September 24, 2006
Adobe's role
Adobe's role: Phil Wolff wrote last week about the Flash/VoIP story, but it wasn't until a tip from Ryan Stewart that I reread it and saw how Phil was describing Adobe in general, and not just what can be added to voice-over-internet: "Adobe builds on others' value by creating baseline, ubiquitous infrastructure. Making commodity features from expensive, risky, perishable, complex systems. It's a platforming strategy. If Adobe's growing voice team can make coding for calls simple and elegant, a million flash designers and developers will add it to their toolkits. Contrast that with the hundreds actively developing for the Skype API." Phil goes on to describe how the diversity of Adobe's business interests and customer groups work together, reinforcing each other. I didn't see this during Macromedia days, but the new Adobe is providing predictable, cross-environment delivery from the world's content creators to their audiences. The total ecology of people working with the company is what makes the difference from other, isolated technologies.
Posted by JohnDowdell at September 24, 2006 02:21 PM
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Comments
During the early days of Central, the guys at AOL managed to build a functioning AIM client within the Central Framework. This excited everyone, especially Macromedia. In fact, they got so excited that they charged people money if they were going to embed AIM functionality within their own Central applications. Needless to say, Central was a failure.
Hopefully, Apollo will not fall under the same trap.
Posted by: Xiaolei Shi at September 24, 2006 06:48 PM