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September 14, 2006

Blaze deployment

Blaze deployment: Something struck me while reading Ryan Stewart's piece on Kevin Lynch's estimate at FlashForward that Adobe Flash Player 9 may already be nearing 50% consumer viewability... by the time the next Flash Professional authoring tool (codenamed "Blaze") arrives early next year, most of the world will be able to view it, right out of the box, without downloading anything new. There might still be an updater to the Player for a new feature or two, but the authoring improvements and the new just-in-time compiler, E4X, performance increases and other Flex-driven goodness will be able to be used immediately, on hundreds of millions of consumer machines. We've never had this before -- usually there's been a slow rampup of use of new authoring abilities as the audience matures. Considering that you can already write ActionScript 3 in Flash Pro 8, the final release should trigger a quick, dramatic improvement in the content available on the web. Unusual situation, being able to deploy on Day One... do you see any other implications of this unprecedented state of events...?

Posted by JohnDowdell at September 14, 2006 11:40 PM

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