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December 12, 2006
Day One deployment
Day One deployment: At VideoInsider, Christian Spinillo writes of the different dynamic on Blaze deployment this time 'round -- when the next version of the Adobe Flash Professional authoring tool arrives, the Adobe Flash Player 9 runtime engine will already be on the overwhelming majority of the world's computers, whether Mac, Windows, or Linux. Christian is already telling mainstream media agencies here to be ready -- that they can take advantage of new features right out of the gate, no waiting necessary. As Jesse Warden points out, while Adobe Flash Player 8 introduced high-performance graphic effects, the current 9.x version focuses on logic speed and scripting improvements, and the Flash 9 Pro AS3 Preview makes this accessible to everyone today. Bottom line is that Flash 9 adoption patterns are likely to be very different than what we've seen before, and the pull of content to get any remaining consumers to update will be considerable. (One caveat on stats: that "40%" figure was the consumer audit report in September, after three months of distribution... now we're six months in, here in December, and there has not only been no letup in distribution rates, they may have even increased further... bottomline is that consumer capability is already well above majority levels today.)
Posted by JohnDowdell at December 12, 2006 12:27 PM
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