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January 25, 2007
Googlebombs defused
Googlebombs defused: Danny Sullivan reports that Google has changed its algorithm to avoid googlebombing, or the use of volumes of inbound anchor text to return results which don't mention the term themselves. Sure enough, "miserable failure" no longer turns up either Michael Moore or the later counterbombing White House... "french military victories" shows results for articles discussing Googlebombing rather than "no results found"... "talentless hack" turns up articles rather than Bryan Pressman... but "nigritude ultramarine" still has Anil Dash as #1 result. I'm not sure if Google is filtering for high relative percentages of inbound anchor links... this could have a significant effect on general search results, depending on how they actually implemented it.
Posted by JohnDowdell at January 25, 2007 11:06 PM
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