JD on EP

Let me pull out the direct quotes from Adobe CEO Bruce Chizen here, collect them all together:

"That is new (for Adobe). It's something we are sensitive to because we are watching folks like Google do it in different categories, and we want to make sure that we are there before they are, in areas of our franchises," Chizen said.

"We recognize there is a customer there--we recognize they are not going to pay us, necessarily, directly. But we could use ad revenue as a model. Google has demonstrated that it works pretty well for certain types of applications," Chizen said.

"You don't want (network) latency to be an issue for the user, so it's harder, in some ways, than a video Remix product," he said. "Even though bandwidth is increasing, the pipes are getting filled with video, so the user experience will likely stay the same for the next three to five years."

"If we offered a host-based version of Photoshop that's Photoshop-branded (and is) potentially better than Picasa, you'd probably go the Photoshop route because of your belief in the Photoshop brand and the quality associated with the brand," Chizen said.

But revenues from Web ads could potentially justify an Adobe investment in offering hosted services directly, Chizen said. "Once we see that it could be a significant revenue producer, then maybe we'll want to deal with it," he said.

There are also paraphrases of direct quotes in the article, as well as other material. One thing that strikes me above is the exploratory nature of the speech... no conclusions, but instead trying things out, seeing how people like them.

Hope you're feeling better soon, JD! The office just isn't the same without your fedora poking up over the cube walls... ;-)