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June 21, 2006

Shockwave Player Update

Earlier today, we released an update to Shockwave Player as part of a multi-year distribution agreement with Google. As part of that agreement, we will be offering the Google Toolbar as part of the Shockwave Player install process. This agreement is being made as part of our ongoing efforts to engage and work with valuable industry partners and to extend the opportunity for our users to take advantage of the Google Toolbar. We of course understand that changes such as this raise a lot of questions among our developers and player end-users and so to that end I'd like to provide a little more information about the new toolbar offer.

- The Google Toolbar will be offered to users installing the Shockwave Player in Internet Explorer on Windows, and will be extended through an opt-out offer dialog.

- Starting today, the Yahoo! Toolbar will no longer be offered with Shockwave Player.

- Both Adobe Reader and Flash Player will continue to offer the Yahoo! Toolbar from their respective download pages on adobe.com (the offer is not contained within the installers).

- In addition to the free player, Adobe continues to offer free distribution licenses for distributing Shockwave Player over corporate or educational intranets, with fixed media, or with software applications. The licensed installers do not include any third-party offers. For more information, go to http://www.adobe.com/licensing/distribution.

Adobe values both Director and the Shockwave Player as important technologies and is interested in ensuring their continued success going forward. We feel that partnerships such as this expand opportunities for Director and Shockwave Player, and the company as a whole. For those wanting more information please see the Shockwave Player FAQ we have posted at the following URL:

http://www.adobe.com/go/tn_15508


I will of course be keeping a close eye on this post and comments/questions that are submitted in order to help provide any additional information that I can.

Posted by thiggins at June 21, 2006 02:11 PM